Taash employs a five-persona model (Traveller, Front-End Tech, Super Agent, Back-End Tech, General Manager) to develop its AI hospitality infrastructure. This approach maps the complete travel journey, ensuring the infrastructure meets the unique needs and constraints of each stakeholder. Instead of relying on abstract requirements, Taash considers specific viewpoints, enabling the creation of an infrastructure that helps revenue managers optimise yield while empowering front-end developers to build better user experiences. This results in a truly agent-ready solution for coordinated bookings and orchestrated trips within the hospitality ecosystem.
